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A Lifetime In 60 Seconds [Copy link] 中文

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Post time 2017-11-28 11:38:34 |Display all floors

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If there’s one thing skin care ads aren’t famous for, it’s honesty. A Norwegian pharmacy is doing away with all the airbrushing and editing for their latest campaign, however, and they’ve produced a poignant video that shows ‘getting older’ in a new light.

[color=rgba(0, 0, 0, 0.8)]‘A Lifetime in 60 Seconds,’ a collaborative project between Vitus Apotek and ad agency T/A Pol, is a frank and unfiltered look at how our skin ages over time, and the importance of both caring for it and loving it. Women and girls from ages 0 to 100, of all colors, shapes, and sizes were filmed and arranged in chronological order, illustrating the many ways beauty evolves just like wisdom and character.

[color=rgba(0, 0, 0, 0.8)]“We’re not doing any retouching. We’re going to let people be what they are… it’s a really refreshing take on showing the human body just the way it is,” ad photographer Pål Laukli said of the project in a behind-the-scenes video.

[color=rgba(0, 0, 0, 0.8)]Scroll down to see life flash before your eyes in a brief minute, then let us know what you think of this advertising approach in the comments.(News from the shanghailist)


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Post time 2017-11-28 11:40:02 |Display all floors
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Post time 2017-11-28 11:40:49 |Display all floors
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Post time 2017-11-28 11:43:59 |Display all floors
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Post time 2017-11-28 11:44:32 |Display all floors
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Post time 2017-11-29 09:10:53 |Display all floors
This post was edited by SEARU at 2017-11-29 09:12

Every thing should develop in its natural way while any human–will would play little influence on it!
Childish pure  mindset can simplify your life which let you live in a light way! Without man-made troubles you will work in high efficiency!

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Post time 2017-12-6 08:43:53 |Display all floors
SEARU Post time: 2017-11-29 11:10
Every thing should develop in its natural way while any human–will would play little influence on i ...

My friend the Black Swan

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