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Chinese carmaker Trumpchi mulls less political name [Copy link] 中文

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Trumpchi is the local brand of the GAC Group, a State-owned manufacturer that also makes cars for a number of international brands.

Earlier this year, the GAC Motor Design Director Zhang Fan told Reuters: "We saw people were laughing at this and took pictures looking only at this detail, and also put on Facebook or other websites.





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In the case of Trumpchi, however, the name appears simply to be a translation spin-off from its Chinese name which is Chuanqi, which is a play on the word "legendary" and loosely translates as "spreading good fortune".

It first got international attention in at the 2017 Detroit Auto Show, where executives were reported to be taken aback by the reaction it got and talked about mulling a name change then. Regardless of the name, the company hopes to put forward the first Chinese car that could break into the American market.


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China is both the world's biggest market and its biggest manufacturer, turning out more than 24 million cars last year.
However, the great majority are sold domestically, and Chinese brands have struggled to gain a foothold in the US.


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Post time 2017-11-24 15:10:26 |Display all floors
seneca Post time: 2017-11-24 12:47
I propose a different brand name: Putinchi.

Better name it Senecar!

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Post time 2017-11-24 19:21:38 |Display all floors
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