Is Alibaba doing enough to fight counterfeits?Alibaba, the world's largest retail platform, is widely criticized for selling fake brands. With more and more third-party shops logging onto the platform and selling directly to consumers, the authenticity of the items trading through it could no longer be fully guaranteed. Counterfeits that are hard to eradicate have put the credibility of these platforms on line. The company is stepping up its fight against fake goods, but is it doing enough? How can we stop counterfeit products?
Don't expect Alibaba and the Forty Thieves to stop selling fakes! How else could they get so rich? pnp Post time: 2017-9-28 14:18 static/image/common/back.gif
Don't expect Alibaba and the Forty Thieves to stop selling fakes! How else could they get so rich?
Selling fakes will ruin its reputation and business. Ceciliazhang has it right. Alibaba has a team pretending to be "customers" to buy products and see if there are fakes. The better way is to have a team that can go to the sellers' address, even if it is only a house address, to see how they carry out their sales transaction and track the logistics. In this way, the sellers' information is recorded. If there is a complain, it is easier to track down the sellers and ban them. ceciliazhang Post time: 2017-9-29 16:14 static/image/common/back.gif
Selling fakes will ruin its reputation and business.
Does reputation matter to Chinese businesses? I have my doubts. From the numerous cases of consumer complaints it is obvious businesses don't place a high premium on reputation. Consumers have been complaing loud and clear about shoddy products, anything from household gadgets to motor cars and even newly built homes!